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Thoughtful insights on websites, courses, strategy, and building a business that feels like home—one page at a time.
5 Essential Emails Every Course Creator Needs in Their Funnel
Not sure which emails should be in your funnel? If you’re a course creator, these five emails are non-negotiables. From welcome sequences to sales emails, this post walks you through what to send, when to send it, and how to write emails that sound like you—not a marketing bot.
Can You Host a Course on Squarespace? (Spoiler: You Totally Can.)
Let me guess—you’ve got your course idea mapped out (or at least scribbled in your journal during nap time), and now you’re wondering, "Can I really host this on Squarespace?" Short answer? Yes. Longer answer?…
5 Marketing Funnels to Leverage in Your Strategy
Funnels might sound a little intimidating, but they’re really just thoughtful paths that guide your audience through the journey of working with you. When they’re set up with intention, they not only save you time—they help your business run smoother behind the scenes and bring in clients who already feel connected to what you do.
5 Benefits to Building an Email List (Even if “Marketing” Makes You Cringe)
Discover 5 cozy, beginner-friendly benefits of email marketing—and how building a list can grow your business without feeling salesy or overwhelming.
Getting Started with Flodesk: A Step-by-Step Guide for Beginners
Whether you're a seasoned marketer or just starting out, Flodesk offers an easy-to-use interface and powerful features that will help you create beautiful email campaigns that captivate your audience.
My Step By Step Design Process (What It’s Like to Work Together)
There’s something really reassuring about knowing exactly what to expect—especially when you’re investing in your business. That’s why I’ve created a design process that’s as thoughtful and supportive as the work itself. From first inquiry to launch day, here’s how it all flows.